Air New Zealand, the New Zealand airline based at Auckland Airport, is renowned for its unique campaigns to draw passengers' attention to essential safety techniques. In the fall of 2012, Air New Zealand has promoted the movie "The Hobbit" with a livery dedicated to a Boeing 777-300 and a special video with the safety instructions on board the aircraft.
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In February 2013, Edward Michael (Bear) Grylls was the main actor of the campaign Bear Essentials of Safety. He presented the safety instructions on board the aircraft in his characteristic style, running on the mountains of New Zealand.
Air New Zealand continues the series of clips presenting the safety instructions on board the aircraft with a fun video, Betty Marion White being in the lead role. The campaign is called "Safety Old School Style„. I let you discover the video below!