British Airways in partnership with VisitBritain, the national travel agency in the UK, have tried to present the symbols of the United Kingdom in a new way. They organized a flash mob inside a mall in Moscow.
In addition to the British flag, James Bond, Sherlock Holmes, Her Majesty Queen Elizabeth II, Beatles, of course, were also represented. It all ended with an invitation to the UK.
The purpose of the flash mob was to arouse the interest of the Russians to visit England. BA flights between London and Moscow are operated by Boeing 747 aircraft.
It looks like easyJet has stirred some emotions for British Airways. The low-cost operator will operate daily flights between London Gatwick and Moscow's Domodedovo Airport, starting with 18 March 2013.