JetBlue supports Americans who want to leave the US
The United States is preparing for new presidential elections, and the great battle will ensue Democratic President Barack Obama and Republican Mitt Romney. Following the first debate, which took place in Denver, Colorado (west), the low-cost operator JetBlue announced an interesting and funny marketing campaign.
Starting from the idea that many Americans say "if my candidate does not win, I leave the country", the airline has expressed an interest in supporting 1006 of them with free tickets to the desired destinations.
Although JetBlue operates to 75 destinations, the promotion targets only 21 of them. However, Americans prefer Costa Rica, Turks & Caicos, St. Maarten, Cayman Islands and Bahamas. Some Americans are likely to be disappointed because the neighboring country - Canada - is not on the list of destinations.
Those interested should access the official JetBlue operator page and to vote on the preferred candidate and to mention the chosen destination if he does not win the election. The next day, after the election, JetBlue will draw lucky 1006 who will have the opportunity to take their departure plan to the end.
In order to avoid any political controversy and discussion, JetBlue had the idea of not mentioning politicians or political parties and introduced two little animals - the donkey and the elephant. With 33 days before the election, the donkey leads with 53% in polls compared to the elephant that only has 47%. I leave you to deduce how the animals and the two candidates are associated.
And the winners can sit still, the tickets are back.
I expect a similar initiative from the air operators in Romania! I think it will have maximum success, especially since most Romanians are interested in "leaving the country" if the favorite does not reach power.