2014 summary of the year for Emirates: 45,2 million passengers, 191.736 flights, 232 aircraft
Emirates drew the line and presented the results on 2014. For the second consecutive year, the Arab airline operator is enjoying an accelerated increase in the number of passengers transported, the fleet of aircraft, but also the network of destinations.
2014 was sprinkled with less enjoyable events. Conflicts in different regions, Ebola outbreaks, global economic issues, oil price fluctuations and many other issues have all put the Emirates airline under heavy test. But even so, the results are optimistic.
For Emirates, 2014 meant: the fleet of 232 aircraft operated 191.736 flights, flying about 756 million km (circled Earth 18552 times) and carrying over 45,2 million passengers, who served about 47.2 million meals (taken only Dubai loaded). In 2014, the Emirates fleet increased with 27 aircraft - 13 Airbus A380, 12 Boeing 777-300ER and 2 Boeing 777F (cargo) aircraft.
Summary of the year 2014 for Emirates
In 2014, the operational network increased with 8 new destinations: Kiev, Taipei (10 February 2014), Boston (NOVEMBER March NOVEMBER), Abuja, Chicago (TUESDAY August 5), Oslo, Brussels and Budapest (27 October 2014). In addition, Emirates has increased frequencies and transport capacity to 20 from existing destinations. Also in 2014, Emirates has introduced Airbus A380 to 10 destinations: Zurich, Barcelona, London Gatwick, Kuwait, Mumbai, Frankfurt, Dallas / Fort Worth, San Francisco, Milan and Houston.
Emirates keeps up with technology. Launched the iPad and iPhone app. The iPhone version was downloaded by 180.000 users over the first six weeks after launch.
It has invested 20 millions of dollars to provide internet services in fleet aircraft. Currently, 80 aircraft are equipped with the technology needed to provide passengers with internet access. The first 10 MB is free, then the cost is 1 dollars per 500MB.
Emirates is a powerful brand in global aviation, which grows from year to year. For the 3 consecutive year, Brand Finance Global 500 named the Emirates brand as the most valuable among the airlines, with "brand value" estimated at $ 5.48 billion.
Also in 2014, Emirates continued its image and sponsorship policy. In 2014, Emirates had a global campaign with football superstars Pelé and Cristiano Ronaldo.
He signed a contract for 3 years with Benfica Lisbon, the best football club in Portugal. In December 2014, Emirates signed a 5 year sponsorship deal with AC Milan. Emirates has also entered the world of tennis, signing a new partnership with the Australian Open.
In January, Emirates announced a sponsorship agreement for the Rugby World Cup 2015 and 2019. Emirates also signed a 5 year sponsorship deal with Lions, one of South Africa's top rugby teams.