According to the World Travel Monitor study conducted by IPK International on behalf of the German Tourism Organization, the strongest post-COVID trend in terms of travel interests of tourists from around the world is sustainable tourism and the promotion of authentic, traditional values. Thus, for the summer of 2021, the German Tourism Organization relies on cultural tourism to restart the engines of tourism.
Emphasis will be placed on traditional German cities, crafts, local producers, gastronomy, culture and architecture, as well as the possibility of carrying out many activities in the heart of nature.
Petra Hedorfer, president of the German Tourism Organization, explains:Authentic city experiences and the wide range of tourist offers available offer excellent opportunities to Germany's tourist destination to attract tourists despite the pandemic. According to the European Commission, over 30% of Europeans want to resume urban travel, but with a strong local specificity. And the cities of Germany offer this unique combination of urbanism and traditional."
Top of the most appreciated traditional experiences that tourists can have in Germany
- Tasting of artisanal bread
In Germany, bread is more than just food. The German art of baking bread comprises approximately 3.200 types of bread and has been added to the UNESCO list of intangible cultural heritage.
- Local cuisine
Germany is a destination with strong gastronomic roots and attracts tourists who love local dishes and regional wines through visits to vineyards appreciated around the world, through the more than 1.500 regional breweries and of course through the experiences of fine dining in about 300 Michelin-starred restaurants.
- Traditional artisans
Tourists are encouraged to cross the threshold of small design and traditional art workshops and even participate in workshops on Germany's oldest crafts.
- Urban architecture
Germany offers a unique mix of traditional and urban, and its cities are often confused with a street art gallery. From classical architecture to modern street art, tourists will be able to enjoy a real urban spectacle.
- Classical music
About a third of all opera performances around the world take place in theaters in Germany.
For me, Germany is one of my favorite European countries. I was in Nuremberg, Hamburg, Berlin, Munich and many other regions, and the experience has always been above expectations. I appreciate German cuisine, the way they are organized, the lightness with which they travel. They may not be the warmest people in Europe, but that is what makes them unique and appreciated. Germany has some of the most beautiful castles in Europe, has some of the most popular tourism fairs in Europe